Kinnect products from The Den

ESTABLISHED WEST COAST RETAIL BRAND · UCLUELET, BC

A thoughtful brand.
Ready for its next chapter.

Acquire The Den Refillery - a community-rooted retail, e-commerce and wholesale business with proven operations and clear near-term upside.

ESTABLISHED2019
PURCHASE PRICE$198,000
INVENTORY EST.$100,000

THE OPPORTUNITY

Built with intention.
Positioned for growth.

The Den Refillery is an established omnichannel business with brick-and-mortar, online, wholesale and hospitality revenue streams. Profitable in every year before a planned 2024 investment phase, the business now enters a period of stabilization with major growth infrastructure already in place.

The offering reflects normalized performance, strong inventory, community goodwill and a transferable brand. Seller financing may be considered for qualified purchasers.

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SHARE PURCHASE$198K
INVENTORY AT COST~$100K
TOTAL CONSIDERATION$298K
HISTORIC OPERATIONS6+ years

UNTAPPED REVENUE

Three clear growth levers.

Real, near-term opportunities built on channels that already show demand.

01

Wholesale expansion

Kinnect relaunched in 2025 and has already secured 10 wholesale accounts with minimal outreach - a validated channel ready for focused growth.

02

Direct-to-consumer

Online sales are growing across Canada. Kinnect products lead with approximately 75% margins, while paid acquisition and retention remain largely untapped.

03

Hospitality partnerships

The Sustainable & Circular Accommodation Program offers a strong recurring-revenue foundation across hotels, inns and vacation rentals.

A Kinnect essential oil product

THE IN-HOUSE BRAND

Kinnect is the margin story.

Re-launched in July 2025, Kinnect is The Den's proprietary product line and the highest-margin part of the business at approximately 75%. It is already driving online growth and early wholesale traction.

  • 10 wholesale accounts secured with minimal outreach
  • Canadian e-commerce demand already established
  • Scalable brand equity across personal care and home
Discuss the opportunity
The Den owners Kristen O. and Diane R. outside the Ucluelet shopThe Den products held outdoors

Kristen O. & Diane R. · Owners

COMMUNITY ROOTED SINCE 2019

A thriving business, ready to be passed on.

Kristen O. and Diane R. built The Den into a recognizable coastal retail brand with a loyal community, proven operations and growing reach. The business is successful; the decision to sell comes as both owners enter a new, family-focused phase of life as busy mothers.

They are ready to pass this thriving business to a new owner who can carry its values forward and give its next stage of growth the time and focus it deserves.

That creates the opportunity: an incoming owner can inherit an operating platform, meaningful goodwill and several channels ready for dedicated sales and marketing attention.

$356K2020 revenue
$729K2021 revenue
$145K2021 net profit

UNDERSTANDING 2024

An investment year, not a demand story.

The first loss year followed a planned rebrand, Kinnect launch and second-location opening. One-time branding, build-out, staffing and inventory costs positioned the company for future wholesale, online and B2B growth.

The business has since moved from investment to stabilization, with the benefits of those initiatives beginning to materialize.

CONFIDENTIAL INQUIRY

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Connect with The Gray Team to receive the complete offering details and discuss the acquisition opportunity.